Common Tragedies

Thoughts on Environmental Economics

Why don’t econ blog ads sell luxury goods?

Posted by Daniel Hall on April 22, 2008

Over at 26econ:

The survey that John Whitehead and I did of econ blog readers has finished and produced some interesting results. Thanks very much to everyone who took the time to do the survey. In total we got 387 responses. Here’s a summary of the basic responses to each question …

Check the income responses.  This looks like an income distribution of subscribers to the FT or the WSJ, if not Bloomberg.  Also remember that the ~25% of blog readers that list their occupation as “students” are probably mopping up a lot of the low end of the distribution.  Can econ blogs get premium ad rates due to their rather exclusive clientele?

You’ll notice we don’t have ads around here but maybe we should start hawking Cristal and cavier.

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